Mobile Strategies

This item is included in the following series/curriculum: Stanford's Best Practices for Your Website

Grade Level: Senior High (10-12)-Adult
Subjects: Business Strategy, Internet
Produced By: Kantola Productions, LLC
Year: 2009
Country: United States
Language: English
Running Time: 52m

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Sabina Shnapek, Director of Advertising Sales, Ad Infuse Mobile content usage is rapidly expanding, offering opportunities for content owners and advertisers to deliver content to mobile devices. Here's how to get started, from market assessment and business case planning to partnering, distribution and revenue strategies.

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